All posts by Lauren Amaio

June 1, 2018

Facebook’s Political Ads Archive is Live

Last week, Facebook officially launched the Political Ads Archive, one of several changes the company has promised to roll out over the next several months in an effort to make ... (Read more)

January 18, 2018

Facebook’s changing News Feed algorithm means relevant content is more important than ever

Last week, Facebook announced that it will be, once again, making changes to what’s likely to appear in your News Feed. Moving forward, the platform algorithm will prioritize posts “that ... (Read more)

July 15, 2016

The 3 lessons we learned from playing Pokémon Go

It’s back. The game that was first introduced in the 90s (and that you haven’t heard about since) is now the thing that everyone – your kids, your co-workers, and ... (Read more)

October 22, 2014

6 Key Takeaways for Communicating Effectively in the Digital Age

We learned a lot from yesterday’s panel, “Communicating Effectively in the Digital Age.”  GSG’ers Emily Williams and Jason Green led Max Fisher (Vox), Lindsay Mannering (Bustle), Marc Holstein (American Banker), ... (Read more)

May 6, 2014

Everything you ever wanted to know about online advertising (and some stuff you didn’t)

A common theme in our digital communications work at GSG is the overlap of owned, earned, and paid media. Most of our clients are comfortable with their own content (owned) ... (Read more)