July 15, 2016

The 3 lessons we learned from playing Pokémon Go

It’s back. The game that was first introduced in the 90s (and that you haven’t heard about since) is now the thing that everyone – your kids, your co-workers, and … (Read more)

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June 30, 2016

New Changes to the Facebook News Feed

This week, Facebook announced that it’s tweaking its News Feed algorithm so that users see fewer posts from publishers and brands and more posts from friends and family. Facebook is, … (Read more)

April 14, 2016

Toasting the “Losers”: Stories from Candidate Confessional

In the whirlwind of political campaigns, the individuals on the losing end of election nights are frequently forgotten just as quickly as they may have been thrust into the spotlight. … (Read more)

March 25, 2016

Issues of relevance: when to take a stand on an issue

Each year, Global Strategy Group assesses the relationship between business and politics in an annual study, testing everything from public awareness of corporate political engagement to favorability towards a brand … (Read more)

March 24, 2016

PR and the Trans Community: Lives Depend on It

This past weekend I attended the True Colors Annual Conference at the University of Connecticut Storrs campus.  True Colors is a non-profit organization that works with other social service agencies, … (Read more)

March 16, 2016

Empowering Women in Energy: Doing Power Differently

The past year has been a time of tremendous change for utility and power companies, as countries around the world look for ways to reduce greenhouse gas emissions, drive energy … (Read more)

March 8, 2016

Women, Men, and Political Ambition: Why Don’t Women Think They Can Run?

It is no secret that America struggles with women in politics. We have yet to elect a female president, and only 19.4% of our Congress members are women. It’s not … (Read more)

March 4, 2016

In memory of Assemblywoman Barbara Clark

At a time when Albany is as likely to be in the news because of a public corruption investigation as anything else, it is important to honor those who embody … (Read more)

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March 1, 2016

What the Changes to Google’s Search Results Page Really Mean

Long-time Google users (which is most of us) have probably witnessed many changes made to the Google search results page over time. From auto-magically typing ahead of your search guessing … (Read more)

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February 29, 2016

Reactions have arrived

Last fall, Facebook began testing a new feature called “Reactions” – the social platform’s answer to a call for moving beyond the Like button – because let’s face it, we … (Read more)

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February 26, 2016

#OscarsSoWhite, but why?

Photo cred: Los Angeles Times The big topic dominating news about the Academy Awards this year isn’t the films, nominees or even the usual predictions focused debates over who should … (Read more)

February 10, 2016

GSG Blue Book: Best Practices for Campaigns and Digital Comms

The 2016 campaign represents a turning point for digital communications. Gone are the days of digital proving its worth, feeding on the scraps that fell from the table of TV … (Read more)